The HotspotSEO platform is built on four integrated engines designed to take you from analysis to action. While Project Management handles the "Where" (your websites), the Core Features handle the "How" (the optimization).
This section provides a high-level overview of the toolset. Click on any specific feature to read its detailed documentation.
The foundation of SEO. These tools ensure your website is technically sound, fast, and accessible to search engines.
Our page crawler is the diagnostic heart of the platform. It scans your website to identify critical blocks like broken links (404s), server errors (5xx), and missing tags.
Key Capability: Real-time "Live Crawl" visualization.
Output: A proprietary Health Score (0-100) and a prioritised list of errors.
Powered by Google Lighthouse technology, this dashboard grades your site on User Experience (UX) and speed.
Key Capability: Separate scoring for Mobile vs. Desktop devices.
Metrics: Tracks Core Web Vitals like LCP (Loading Speed) and CLS (Visual Stability).
A 24/7 watchdog that pings your website at regular intervals to ensure it is online. If your site goes down, you receive an immediate alert so you can fix it before losing rankings.
Data-backed decision making. These tools help you understand what your audience is searching for and how you stack up against competitors.
The discovery engine for finding new opportunities. Enter a broad topic to generate a list of high-volume, low-competition keywords tailored to specific global markets (USA, India, UK, etc.).
The surveillance system for your existing performance.
Key Capability: Tracks your daily position changes in the SERPs (Search Engine Results Pages).
Suitability Check: Uses S.D. (SEO Difficulty) scores to help you decide if a keyword is "too hard" or "just right" for your specific domain authority.
Turn data into traffic. These tools automate the writing and publishing process using advanced AI.
An advanced research tool that scans the live internet to analyze top-ranking competitors before generating content. It ensures your articles cover gaps that your competitors missed.
A 4-step wizard that turns keywords into full-length, formatted blog posts.
Key Capability: CMS Integration. Connect directly to WordPress, Shopify, or Magento to publish articles in a single click, bypassing the need to copy-paste code.
Organization for teams. These tools help you manage the work required to improve your SEO.
Stop working from spreadsheets. The Kanban view converts your static Audit Reports into an interactive project board.
Workflow: Drag and drop issues from "To Do" to "In Progress" and "Done."
Collaboration: Assign specific technical fixes to developers and content tasks to writers.