Alt text, or alternative text, provides descriptive information for images on a webpage. Detecting and addressing missing alt text is crucial for both accessibility and search engine optimization (SEO).

Implications:
Accessibility: Alt text assists users with visual impairments in understanding the content of images.

SEO Impact: Search engines use alt text to understand and index images, impacting overall SEO.

Missing Alt Text: When an image lacks alt text, it means there is no descriptive text to convey the image's content to users or search engines.

Causes:
1.Oversight: Sometimes, alt text is inadvertently omitted during content creation.

2.Content Migration: During website updates or migrations, alt text may be overlooked.

Mitigation Strategies:
Alt Text Guidelines: Establish guidelines for creating informative alt text for all images.

Training: Educate content creators on the importance of adding alt text to images.

Content Management System (CMS) Checks: Incorporate checks in the CMS to prompt users to add alt text.

How HotSpot SEO Can Help:
Automated Detection: HotSpot SEO's scanning tool automatically identifies pages with missing alt text, streamlining the identification process.

Detailed Reports: Post-scan reports provide comprehensive insights into pages with missing alt text, enabling targeted corrections.

Including alt text for images is essential for fostering accessibility and optimizing SEO. HotSpot SEO's automated detection and reporting features empower users to promptly identify and rectify pages with missing alt text, ensuring a more inclusive and search-friendly website.