A "nofollow, noindex" page combines two directives – "nofollow," instructing search engines not to pass link equity, and "noindex," indicating that the page should not be included in search engine indexes. Understanding when to implement both directives is crucial for managing the SEO impact on specific pages.
Understanding NoFollow Noindex Pages:
NoFollow Attribute:
The rel="nofollow" attribute in links signals search engines not to transfer link equity to the linked page.
NoIndex Attribute:
The meta tag or instructs search engines not to index the content of the page.
Common Scenarios for NoFollow Noindex Pages: User-Generated Content with Links:
Pages containing user-generated content with links that you don't want to influence search engine rankings may be designated as "nofollow, noindex."
Private or Internal Pages:
Pages intended for internal use and not meant for public search engine visibility may utilize both directives.
How Hotspot SEO Helps:
Automated Detection:
Hotspot SEO's advanced scanning tool automatically identifies and reports instances where both "nofollow" and "noindex" attributes are applied to pages.
Detailed Reports:
Post-scan, detailed reports provide insights into each specific "nofollow, noindex" instance, helping you understand its combined impact on link equity and indexation.
Addressing NoFollow Noindex Pages:
Strategic Application: Apply "nofollow, noindex" directives to pages where you want to restrict link equity transfer and exclude content from search engine indexes.
Consistent Implementation:
Ensure a consistent approach to applying both directives across your website.
Regular Monitoring:
Periodic scans with Hotspot SEO help identify and address new instances of "nofollow, noindex" attributes, ensuring they align with your SEO strategy.
Balancing the "nofollow" and "noindex" directives on specific pages is a strategic decision to manage link equity and search engine visibility. By leveraging Hotspot SEO's automated detection and detailed reporting, you can effectively implement "nofollow, noindex" attributes, optimizing the SEO performance of your website.