Top 9 Free SEO Tools To try In 2023

There are several free SEO tools available too that can help you improve yours or your clients’ website's search engine optimization. Here are some of the top ones:

1.Google Search Console:

This tool provided by Google allows you to monitor and optimize your website's presence in Google search results. It provides insights into your website's performance, indexing status, and any issues that may be affecting your visibility.

2.Google Analytics:

While primarily a web analytics tool, Google Analytics can also provide valuable data for SEO purposes. It helps you track website traffic, user behavior, and other metrics that can help you optimize your website for better search rankings.

3.Google Keyword Planner:

 This tool is part of Google Ads and helps you research keywords for your SEO campaigns. It provides keyword ideas, search volumes, and competition data to help you choose the most relevant and effective keywords for your content.

4.MozBar:

MozBar is a browser extension that provides instant SEO metrics for any webpage you visit. It offers data such as page authority, domain authority, link metrics, and keyword analysis, giving you valuable insights into the SEO performance of your own site or your competitors'.

5.Yoast SEO:

If you use WordPress for your website, the Yoast SEO plugin is highly recommended. It helps you optimize your content for better search engine rankings by providing suggestions for keyword usage, readability, meta tags, and more.

6.SEMrush:

While SEMrush offers a paid version, it also provides a limited free plan with access to essential features. It allows you to perform keyword research, track your website's rankings, analyze backlinks, and get insights into your competitors' strategies.

7.Ubersuggest:

Ubersuggest is a free keyword research tool that provides keyword ideas, search volume data, and keyword difficulty scores. It also offers insights into your competitors' top-performing pages and backlink analysis.

8.HotSpot SEO:

To be launched soon, the tool HotSpot SEO will be your alternative to higher priced tools like UberSuggest, SEMRush and Ahrefs. Its going to get launched by the end of July 2023, so just stay tight and be ready to try this amazing tool with many free features.

9.Answer the Public:

This tool helps you find relevant topics and questions related to your keywords. It generates a visual map of keyword suggestions based on different question formats, which can be useful for creating content that answers specific queries.

While the free versions of these SEO tools offer valuable features and insights, they often have limitations compared to their paid counterparts. Paid plans typically provide more comprehensive data, advanced features, and additional support. If you have specific or more advanced SEO needs, you might consider exploring the paid options for these tools or investing in a dedicated SEO tool suite.

However, for basic SEO optimization and monitoring, the free versions can still be highly beneficial. It's always a good idea to assess your requirements and budget before deciding on the tools that best suit your needs.